Can you really have it all? Every consumer touch point presents an opportunity for business, but also a potential vulnerability. Online criminals have made it their goal to find new ways of exploiting digital vulnerabilities to remain anonymous. Often, criminal organizations blend in to look like a most valued customer and compromise legitimate accounts. With over billions of records breached—and counting—login credentials such as email addresses and passwords are far less reliant than they were even just a short time ago.
Effective online fraud management should be about making the customer journey easy and fraud inroads hard.
Using fraud capture rates that exceed industry averages
With a covert, frictionless solution that reduces outsorts and false positives
By encouraging them to move to more vulnerable targets
Reduce waste and improve operations across the board
The big challenge: Preventing fraud and offering your customers a great experience
Most businesses use multiple channels to attract, retain and engage valuable customers yet most people say they are reluctant to do business with companies who have experienced a data breach.In a 2014 survey conducted by SafeNetGlobal, 65% of respondents said they would never shop or do business with a company that had experienced a data breach where financial data was stolen.
What does this mean to you? The impact of massive data breaches since 2000 means potentially: 1 in 10 new applications may be an imposter using breached data and 1 in 12 existing accounts is at risk of attack by an imposter.
Address fraud effectively as a key cross-functional strategic priority with best-in-class fraud protection that mitigates financial and legal risk and protects a positive customer experience.