Measurement solutions
Measure the impact of your omnichannel marketing campaigns
Measure better. Spend smarter.
Evaluate sales attribution, market share and ROI so you can adjust your strategy for optimal results. Leverage our powerful insights and data to measure the sales effectiveness of your online and offline marketing campaigns.
Focus future efforts
Gain data-driven insights beyond clicks and impressions with our marketing measurement tools, including closed-loop measurement or response attribution.
Understand ROI through omnichannel analytics
We deliver comprehensive, multidimensional analysis of your marketing programs, including forecasting and budgeting strategies.
Built into our platforms for your benefit
Our self-service, web-based platform gives you flexibility to leverage Experian® data, import your data or use third-party data, as well as tools to manage your marketing efforts — including results.
How we can help
Measure the effectiveness of your marketing campaigns with powerful insights to help improve your marketing strategy, influence future efforts and justify marketing spend.
- Solutions
- Advanced Analytics & Modeling
- Cloud Applications & Services
- Collections & Debt Recovery
- Customer Management
- Credit Decisioning
- Credit Profile Reports
- Data Reporting & Furnishing
- Data Sources
- Data Quality & Management
- Fraud Management
- Identity Solutions
- Marketing Solutions
- Regulatory Compliance
- Risk Management