Identity and targeting solutions
Get more out of your data and target precisely with identity resolution marketing
Embrace the power of identity to boost marketing performance
In today’s hyperconnected, always-on world, customers move across channels, devices and real-world locations at lightning speed. It’s imperative to keep up with customers — and their data — to deliver relevant experiences.
Combine marketing and credit risk data for a 360° view
Leverage targeted marketing data specifically aimed to help you find, acquire and retain more customers while allowing you to manage and track your marketing efforts from start to finish.
Engage flexibility and resources to manage your marketing efforts
Download lists, upload and enhance client files, and identify lookalike prospects while using credit and firmographic data to show a complete view of prospects and clients.
Build a full customer profile
Connect multiple touchpoints, transcend channels and devices, and merge offline and digital behavior through information, such as mobile ad ID (MAID) and IP address resolution, hashed PAN resolution, cross-channel remarketing, pixels and site tagging, data bridges, and reverse appends.
Bring together fragmented data
Stitch together disparate data, such as names; addresses; emails; device IDs; and cookies captured from multiple channels, platforms and devices with our identity resolution marketing solutions. This single-customer view ties to a persistent ID that makes it possible for brands to deliver a more personalized, omnichannel customer experience.
How we can help
The ability to accurately identify customers is the cornerstone of segmentation, targeting and marketing analytics. Leverage targeted marketing data and advanced solutions for better results.
- Solutions
- Advanced Analytics & Modeling
- Cloud Applications & Services
- Collections & Debt Recovery
- Customer Management
- Credit Decisioning
- Credit Profile Reports
- Data Reporting & Furnishing
- Data Sources
- Data Quality & Management
- Fraud Management
- Identity Solutions
- Marketing Solutions
- Regulatory Compliance
- Risk Management